1. Shopify Is Still a Leader—But Competition Is Fierce
Shopify continues to be one of the top platforms globally, offering powerful tools and scalability.
But in 2025, the competition has become fiercer than ever, with platforms like Shopline, Wix eCommerce, and Zyro offering significant improvements and ease of use.
2. Costs Can Add Up—Fast
What no one tells you: the basic subscription (Starter or Basic) may seem cheap, but the essential apps and add-ons will quickly increase your monthly costs.
- Subscription cost: starts at $39/month (Basic).
- Essential apps: some are free, but many require additional subscriptions.
- Payment gateway fees: if you don’t use Shopify Payments, extra fees will apply.
3. Design? Great, But Limited Without Code
Shopify offers a great range of templates, but they are limited if you’re not comfortable with code (HTML/CSS/Liquid).
- If you want a highly custom design, you might need a developer.
- Paid themes can cost up to $350 or more.
4. Performance and Security Are Top-Notch
Shopify still provides:
- Excellent load speed.
- Powerful cloud hosting.
- High-level security with minimal manual intervention.
This allows you to focus on selling and marketing rather than technical issues.
5. Shipping and Payment Flexibility—But It Depends on Your Country
In some countries, Shopify offers great payment and shipping solutions.
However, in other countries (like some in the Middle East), the options may be limited or require external integrations, which can increase complexity.
6. Supports Multichannel Selling (Omnichannel)
By 2025, selling on Facebook, Instagram, TikTok, and even Google has become more seamless on Shopify.
This is a major advantage for businesses looking to diversify their revenue streams.
7. AI and Analytics—Notable Improvements
Shopify has added more advanced AI tools and analytics:
- Sales predictions.
- Store improvement suggestions.
- More detailed reporting than ever before.
However, some of these features require upgrading to higher-tier plans.
Conclusion: Is Shopify Still Worth It?
Yes, but…
If you are:
- Looking for strong performance, security, and stability
- Willing to pay for apps or store development
- Skilled at marketing and selling
Then it’s definitely worth it.
But if you are:
- Looking for a free or very cheap platform
- Prefer a completely “plug-and-play” solution without customizations
- Operating in a country with limited payment gateway support